Artful Advice

The art of personalizing Papier cards

Message ideas for each kind of occasion.

The art of personalizing Papier cards

Whether it’s marking a celebration or offering written words of encouragement – nothing shows care like a personalized card. But sometimes, when you finally sit down with a pen and your card of choice – inspiration fails you, and all those meaningful words escape your mind.

No worries, because when that moment comes, we’ve compiled some of our favorite ways to get started.

Why choose Papier cards?

You’ve decided to send someone special a card instead of an instant message. Maybe there’s good news, a big life milestone, or perhaps it’s something more sensitive and sincere. We know a card is so much more than a card, it’s a moment in time, a gesture of thought and a much-needed hug in paper form.

From choosing a design – hand drawn by our in-house team or as part of an artist collaboration – to uploading a memory-evoking snap, each Papier card is ready to personalize, with text to edit on the front of specific styles and space to type or handwrite your message.

Pick yours, and decide whether to send it directly to them or your home first – and go! We’ll print their address on the front for you, too.


Card message ideas for…

Celebrating a birthday

It might be their first, their 30th or 90th, but one thing’s for sure – a card helps mark the moment. Here are some ideas for what to write inside…

“Wishing you the happiest birthday, hope you have the best time celebrating.”

“Can’t wait to celebrate your birthday this weekend, you deserve the best day ever.”

“Sending you a huge happy birthday from afar, have a magical day!”

“Congratulations on your milestone birthday! Here’s to many more.”

Marking the start of a new adventure – new homes, career steps and fresh beginnings

Excitement, nerves and full of anticipation – fresh starts are better when accompanied by words of encouragement. If you’re not sure what to say to spur on their next chapter, here are some ideas…

“Yay – you did it! You’re going to be SO amazing.”

“All that hard work was worth it in the end, we can’t wait to hear all about your new beginning.”

“Remember when you thought you’d never get there – just look at you now. We’re so proud of all you’ve achieved.”

“Change can be scary, but remember we’re always at the end of the phone. So excited for you.”

Welcoming a new arrival

The pitter-patter of tiny toes brings warmth and excitement to all. Here’s how to welcome a new addition in words…

“Huge congratulations on your new bundle of joy! Cherish every moment – it goes by so fast!”

“Sending so much love on the arrival of your little one. Here if you need anything at all”

“Can’t wait to meet your newest addition. Let the fun start now!”

“Being a new parent is the greatest gift, enjoy every step and sleepless night! They’re all worth it.”

Saying well done or good luck

Sending a card that says "You can do it!" is just as important as the ones that say "Congrats – you did it!" To show your support, whatever the outcome, start with these handy prompts...

“We’re so proud of you for sticking at it, no matter the result. Huge well done to you.”

“Wow! What an achievement. So inspired by your drive and determination.”

“Wishing you all the luck in the world for your big moment. Go get ‘em!”

“You nailed it! We always knew you could do it – but now hopefully, you do too. Well done for everything.”

Celebrating a wedding or engagement

There’s nothing we love more than love. For friends who have just announced their engagement or saying good luck to someone you adore ahead of their nuptials – wedding bells sound better when teamed with words like these…

“We are SO thrilled for your happy news. Can’t wait for the wedding!”

“Congratulations on your next step together. You were simply made for each other.”

“Wishing you the best big day ever. Enjoy every moment – here’s to forever!”

“Weddings don’t get better than this. Nothing like seeing two friends tie the knot.”

Saying sorry or showing sympathy

Cards help show emotion, in the good times and bad. Whether a friend you love has lost someone special or you want to make amends for a past mistake, taking a moment in a card is a great way to say the words you can’t speak…

“I’m so sorry for your loss. Anything I can do, please remember I’m around whenever you need.”

“I know it hurts right now, but soon your memories will bring joy and happiness. It’s hard to imagine, and until that moment and beyond – I’m here.”

“I’ve taken time to realize that I was in the wrong, and want to say sorry for everything that happened. I value you so much, and hope you can find space for me in your life.”

“I know it’ll take time to rebuild, but I hope our friendship can return to where it was. I miss our laughs and good times!”

Feeling inspired? Explore greeting cards for every occasion.

Card designs to match your message

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